Order Feedback Request WhatsApp template
Asks customers to rate a recent order or visit.
- 3 variables
- Utility category
- Free to copy
TODAY
Hi Ajay, thank you for ordering from Biryani Bros today. How was your Chicken Biryani? Tap a rating below, it takes just a second and helps our kitchen improve.
10:24 am
- Loved it
- It was okay
- Not happy
Template text
UtilityPaste this into the template builder. Keep the variable numbers in order.
BODY:
Hi {{1}}, thank you for ordering from {{2}} today.
How was your {{3}}? Tap a rating below, it takes just a second and helps our kitchen improve.
BUTTONS:
- [QUICK_REPLY] Loved it
- [QUICK_REPLY] It was okay
- [QUICK_REPLY] Not happyVariables
Map each placeholder to a contact or order field. Samples are what you submit to Meta.
| Variable | What it holds | Sample value |
|---|---|---|
| {{1}} | Customer first name | Ajay |
| {{2}} | Restaurant name | Biryani Bros |
| {{3}} | Order / experience | Chicken Biryani |
Buttons
- Loved it · Quick reply
- It was okay · Quick reply
- Not happy · Quick reply
Tips for approval and performance
- 1
Meta may classify feedback requests as Marketing if they include offers, keep it tied to the specific order.
- 2
Route 'Not happy' replies to a manager immediately to recover the customer.
- 3
Send 45–60 minutes after delivery, when the meal is still fresh in memory.
Meta template category
Why this is a Utility template
Updates about a transaction or account the customer already has with you: orders, payments, appointments, bookings. Must contain no promotional content, or Meta will re-categorise it as Marketing.
Typical utility use cases: Order and shipping updates, payment receipts, reminders.
Meta can re-categorise a template during review if the content does not match. Learn how categories work in our guide to WhatsApp template messages and how each category is billed in WhatsApp conversation pricing.
How to submit this template
for Meta approval
Five steps from copy-paste to your first send.
- 1
Open the template manager
In Chatbox AI (or WhatsApp Manager), go to Message Templates and click Create template.
- 2
Choose the Utility category
Select Utility, give the template a lowercase name such as order_feedback_request and choose the language (for example English).
- 3
Add the header, body and footer
Paste the body text. Replace brand details with your own and keep variables in {{1}}, {{2}} format.
- 4
Add sample values and buttons
Enter a realistic sample for each of the 3 variables and add the 3 buttons. Meta uses the samples to review the template.
- 5
Submit for review and send
Submit the template to Meta. Once it shows Approved, send it via a broadcast, an automation, an integration trigger or the API.
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Related templates
Frequently asked
questions
Send a short template soon after the order that thanks the customer, names what they ordered and offers three one-tap rating buttons. Keep offers out so it is not re-categorised as Marketing. Chatbox AI routes negative ratings to a manager instantly and can invite happy customers to leave a public review.
How do I ask for customer feedback on WhatsApp? Send a short template soon after the order that thanks the customer, names what they ordered and offers three one-tap rating buttons. Keep offers out so it is not re-categorised as Marketing. Chatbox AI routes negative ratings to a manager instantly and can invite happy customers to leave a public review.
Is the order feedback request template a Marketing or Utility template? It is a Utility template. Updates about a transaction or account the customer already has with you: orders, payments, appointments, bookings. Must contain no promotional content, or Meta will re-categorise it as Marketing. Choosing the correct category helps the template get approved quickly and billed at the right rate.
Can I edit this template before submitting it? Yes. Change the wording, brand name, buttons and footer to match your business. Keep variables in {{1}}, {{2}} order, avoid placing a variable at the very start or end of the body, and provide a realistic sample value for each one when you submit.
How do I send this template to many customers at once? After Meta approves it, upload or sync your contacts in Chatbox AI, map each variable to a contact field such as first name or order ID, and send it as a broadcast or trigger it automatically from an integration, webhook or the REST API.
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