Order Shipped Update WhatsApp template
Tells the customer their order has shipped, with courier name, AWB number and a tracking link.
- 5 variables
- Utility category
- Free to copy
TODAY
Your order is on the way
Good news, Ananya! Your order #UT48213 has been shipped via Delhivery. Tracking number: 1432 5567 8890 Expected delivery: Thu, 12 Oct Tap below to track your package in real time.
10:24 am
- Track shipment
Template text
UtilityPaste this into the template builder. Keep the variable numbers in order.
HEADER: Your order is on the way
BODY:
Good news, {{1}}! Your order *#{{2}}* has been shipped via {{3}}.
Tracking number: {{4}}
Expected delivery: {{5}}
Tap below to track your package in real time.
BUTTONS:
- [URL] Track shipmentVariables
Map each placeholder to a contact or order field. Samples are what you submit to Meta.
| Variable | What it holds | Sample value |
|---|---|---|
| {{1}} | Customer first name | Ananya |
| {{2}} | Order ID | UT48213 |
| {{3}} | Courier partner | Delhivery |
| {{4}} | AWB / tracking number | 1432 5567 8890 |
| {{5}} | Expected delivery date | Thu, 12 Oct |
Buttons
- Track shipment · Visit website
Tips for approval and performance
- 1
Point the URL button to your branded tracking page rather than the courier's, it keeps customers on your domain.
- 2
Fire it from your shipping aggregator's 'shipped' webhook (Shiprocket, Delhivery etc.) so status is always accurate.
- 3
Pair it with an 'Out for delivery' template to reduce failed first attempts on COD orders.
Meta template category
Why this is a Utility template
Updates about a transaction or account the customer already has with you: orders, payments, appointments, bookings. Must contain no promotional content, or Meta will re-categorise it as Marketing.
Typical utility use cases: Order and shipping updates, payment receipts, reminders.
Meta can re-categorise a template during review if the content does not match. Learn how categories work in our guide to WhatsApp template messages and how each category is billed in WhatsApp conversation pricing.
How to submit this template
for Meta approval
Five steps from copy-paste to your first send.
- 1
Open the template manager
In Chatbox AI (or WhatsApp Manager), go to Message Templates and click Create template.
- 2
Choose the Utility category
Select Utility, give the template a lowercase name such as shipping_update and choose the language (for example English).
- 3
Add the header, body and footer
Paste the body text, set the text header. Replace brand details with your own and keep variables in {{1}}, {{2}} format.
- 4
Add sample values and buttons
Enter a realistic sample for each of the 5 variables and add the 1 button. Meta uses the samples to review the template.
- 5
Submit for review and send
Submit the template to Meta. Once it shows Approved, send it via a broadcast, an automation, an integration trigger or the API.
7-day free trial · Plans from ₹999/month · Official WhatsApp Business API
Related templates
Frequently asked
questions
A WhatsApp shipping update should include the customer's name, order ID, courier partner, tracking number, expected delivery date and a 'Track shipment' button. Keep it free of promotions so it qualifies as Utility. Chatbox AI sends it automatically from your shipping webhook, which sharply reduces 'where is my order' support tickets.
What should a WhatsApp shipping update message include? A WhatsApp shipping update should include the customer's name, order ID, courier partner, tracking number, expected delivery date and a 'Track shipment' button. Keep it free of promotions so it qualifies as Utility. Chatbox AI sends it automatically from your shipping webhook, which sharply reduces 'where is my order' support tickets.
Is the order shipped update template a Marketing or Utility template? It is a Utility template. Updates about a transaction or account the customer already has with you: orders, payments, appointments, bookings. Must contain no promotional content, or Meta will re-categorise it as Marketing. Choosing the correct category helps the template get approved quickly and billed at the right rate.
Can I edit this template before submitting it? Yes. Change the wording, brand name, buttons and footer to match your business. Keep variables in {{1}}, {{2}} order, avoid placing a variable at the very start or end of the body, and provide a realistic sample value for each one when you submit.
How do I send this template to many customers at once? After Meta approves it, upload or sync your contacts in Chatbox AI, map each variable to a contact field such as first name or order ID, and send it as a broadcast or trigger it automatically from an integration, webhook or the REST API.
Your next 10,000 customers are already on WhatsApp.
Broadcast, automate, sell and support on the official WhatsApp Cloud API. Join 210,000+ businesses getting up to 98% open rates, and go live in under 2 minutes.
- 7-day free trial
- No credit card
- Cancel anytime