5 E-commerce templates

WhatsApp templates for E-commerce

Online stores send more WhatsApp templates than any other industry. These e-commerce templates cover the full order journey, confirmation, COD verification, dispatch and delivery, plus cart recovery and sale announcements. Utility templates keep customers informed after they buy; marketing templates bring them back.

Use these templates freeAll template categories
  • Copy in one click
  • Meta-policy friendly
  • Variables explained
CAChatbox AI DemoBusiness account

TODAY

Order confirmed

Hi Priya, thank you for shopping with Urban Threads. Your order #UT48213 for ₹1,849 has been confirmed and will be delivered by 12 Oct. We'll send you tracking details as soon as it ships.

Reply HELP for order support

10:24 am

  • View order
  • Talk to support
Preview of the WhatsApp template as a customer would see it.
E-commerce

5 ready-to-use e-commerce templates

Tap any template to see the full WhatsApp preview, variable guide, approval tips and a one-click copy button.

Order confirmed

Hi Priya, thank you for shopping with Urban Threads. Your order #UT48213 for ₹1,849 has been confirmed and will be delivered by 12 Oct. We'll send you tracking details as soon as it ships.

Reply HELP for order support

10:24 am

  • View order
  • Talk to support
Utility

Order Confirmation Message

Sent the moment a customer places an order, confirming items, amount and expected delivery.

View & copy template

Please confirm your COD order

Hi Rahul, we received your cash-on-delivery order #BK20931 for ₹2,199 from Kraft Home. Please confirm the order so we can dispatch it. Orders not confirmed within 24 hours will be cancelled.

Tap a button below to respond

10:24 am

  • Confirm order
  • Cancel order
Utility

COD Order Verification

Asks cash-on-delivery customers to confirm or cancel before dispatch, cutting RTO and fake orders.

View & copy template

Your order is on the way

Good news, Ananya! Your order #UT48213 has been shipped via Delhivery. Tracking number: 1432 5567 8890 Expected delivery: Thu, 12 Oct Tap below to track your package in real time.

10:24 am

  • Track shipment
Utility

Order Shipped Update

Tells the customer their order has shipped, with courier name, AWB number and a tracking link.

View & copy template

Hi Neha, you left something behind at Urban Threads. Your Linen Kurta Set is still in your cart, but stock is limited. Complete your order today and get free shipping with code FREESHIP. Need help choosing a size? Just reply to this message.

Reply STOP to unsubscribe

10:24 am

  • Complete my order
  • Stop promotions
Marketing

Abandoned Cart Reminder

Reminds opted-in shoppers about items left in their cart, with a direct link back to checkout.

View & copy template

Hi Karan, our Diwali Sale is live! Enjoy up to 50% off on bestsellers, plus an extra 10% off on prepaid orders. The sale ends on Sunday, 3 Nov, so grab your favourites before they sell out.

Reply STOP to unsubscribe

10:24 am

  • Shop the sale
  • Stop promotions
Marketing

Festive Sale Announcement

Announces a Diwali, end-of-season or festive sale to opted-in customers with a banner and shop link.

View & copy template

Templates for other industries

FAQ

Frequently asked questions

An e-commerce store needs utility templates for order confirmation, COD verification, shipping and delivery updates, plus marketing templates for abandoned carts and sales. Chatbox AI connects to Shopify and Razorpay so these templates trigger automatically from store events, with order details filled into the variables for each customer.

What WhatsApp templates does an e-commerce store need? An e-commerce store needs utility templates for order confirmation, COD verification, shipping and delivery updates, plus marketing templates for abandoned carts and sales. Chatbox AI connects to Shopify and Razorpay so these templates trigger automatically from store events, with order details filled into the variables for each customer.

Do I need Meta approval for these e-commerce templates? Yes. Every WhatsApp template must be submitted from your own WhatsApp Business account and approved by Meta before you can send it. Copy the text, replace the brand details, add realistic sample values for each variable and choose the category shown on the template page.

Which of these templates are Utility and which are Marketing? 3 of the 5 e-commerce templates here are Utility templates tied to an existing order, booking or account, and 2 are Marketing templates meant only for opted-in contacts. Each template page shows its category and explains why.

Can Chatbox AI send these e-commerce templates automatically? Yes. Chatbox AI can trigger templates from integrations such as Shopify and Razorpay, from webhooks or the REST API, or as scheduled broadcasts to a segment. Variables are filled with each customer's data, and replies land in a shared team inbox.

Learn more

Guide

WhatsApp template messages

Categories, approval rules and how to avoid rejections.

Learn more
Pricing

WhatsApp conversation pricing

How Meta charges for Marketing, Utility and Authentication messages.

Learn more
Feature

Message templates in Chatbox AI

Create, submit and track template approvals from one dashboard.

Learn more
Industry

Chatbox AI for E-commerce

How e-commerce teams use WhatsApp for sales and support.

Learn more
Chatbox AI logo
Start growing today

Your next 10,000 customers are already on WhatsApp.

Broadcast, automate, sell and support on the official WhatsApp Cloud API. Join 210,000+ businesses getting up to 98% open rates, and go live in under 2 minutes.

Start free trialBook a demo
  • 7-day free trial
  • No credit card
  • Cancel anytime