Order Confirmation Message WhatsApp template
Sent the moment a customer places an order, confirming items, amount and expected delivery.
- 5 variables
- Utility category
- Free to copy
TODAY
Order confirmed
Hi Priya, thank you for shopping with Urban Threads. Your order #UT48213 for ₹1,849 has been confirmed and will be delivered by 12 Oct. We'll send you tracking details as soon as it ships.
Reply HELP for order support
10:24 am
- View order
- Talk to support
Template text
UtilityPaste this into the template builder. Keep the variable numbers in order.
HEADER: Order confirmed
BODY:
Hi {{1}}, thank you for shopping with {{2}}.
Your order *#{{3}}* for *{{4}}* has been confirmed and will be delivered by {{5}}.
We'll send you tracking details as soon as it ships.
FOOTER: Reply HELP for order support
BUTTONS:
- [URL] View order
- [QUICK_REPLY] Talk to supportVariables
Map each placeholder to a contact or order field. Samples are what you submit to Meta.
| Variable | What it holds | Sample value |
|---|---|---|
| {{1}} | Customer first name | Priya |
| {{2}} | Store name | Urban Threads |
| {{3}} | Order ID | UT48213 |
| {{4}} | Order total | ₹1,849 |
| {{5}} | Expected delivery date | 12 Oct |
Buttons
- View order · Visit website
- Talk to support · Quick reply
Tips for approval and performance
- 1
Keep it purely transactional, adding a discount code or 'shop more' line will get it re-categorised as Marketing.
- 2
Use a dynamic URL button (https://yourstore.com/orders/{{1}}) so each customer lands on their own order page.
- 3
Trigger it from your Shopify or WooCommerce order-created webhook so it arrives within seconds of checkout.
Meta template category
Why this is a Utility template
Updates about a transaction or account the customer already has with you: orders, payments, appointments, bookings. Must contain no promotional content, or Meta will re-categorise it as Marketing.
Typical utility use cases: Order and shipping updates, payment receipts, reminders.
Meta can re-categorise a template during review if the content does not match. Learn how categories work in our guide to WhatsApp template messages and how each category is billed in WhatsApp conversation pricing.
How to submit this template
for Meta approval
Five steps from copy-paste to your first send.
- 1
Open the template manager
In Chatbox AI (or WhatsApp Manager), go to Message Templates and click Create template.
- 2
Choose the Utility category
Select Utility, give the template a lowercase name such as order_confirmation and choose the language (for example English).
- 3
Add the header, body and footer
Paste the body text, set the text header and the footer. Replace brand details with your own and keep variables in {{1}}, {{2}} format.
- 4
Add sample values and buttons
Enter a realistic sample for each of the 5 variables and add the 2 buttons. Meta uses the samples to review the template.
- 5
Submit for review and send
Submit the template to Meta. Once it shows Approved, send it via a broadcast, an automation, an integration trigger or the API.
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Related templates
Frequently asked
questions
A good WhatsApp order confirmation template greets the customer by name, states the order ID, total amount and expected delivery date, and offers a 'View order' button. It must stay transactional with no offers, so Meta approves it as a Utility template. Chatbox AI sends it automatically when a Shopify order is created.
What is a good WhatsApp order confirmation template? A good WhatsApp order confirmation template greets the customer by name, states the order ID, total amount and expected delivery date, and offers a 'View order' button. It must stay transactional with no offers, so Meta approves it as a Utility template. Chatbox AI sends it automatically when a Shopify order is created.
Is the order confirmation message template a Marketing or Utility template? It is a Utility template. Updates about a transaction or account the customer already has with you: orders, payments, appointments, bookings. Must contain no promotional content, or Meta will re-categorise it as Marketing. Choosing the correct category helps the template get approved quickly and billed at the right rate.
Can I edit this template before submitting it? Yes. Change the wording, brand name, buttons and footer to match your business. Keep variables in {{1}}, {{2}} order, avoid placing a variable at the very start or end of the body, and provide a realistic sample value for each one when you submit.
How do I send this template to many customers at once? After Meta approves it, upload or sync your contacts in Chatbox AI, map each variable to a contact field such as first name or order ID, and send it as a broadcast or trigger it automatically from an integration, webhook or the REST API.
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